Online Business
The Marriage of Blogging and Twitter
This is a great photo from Ogilvy’s 360 degrees digital influence team. You can view it better at this link. They have a Twitter strategy for Customer Relations, Crisis Management, Corporate Reputation Management, Event Coverage, Product Promotion and Sales and Issues Advocacy. Ogilvy takes that strategy and figures out who to follow, how…
Read MoreAre You Writing?
Back to blogging. It’s been three days. Have you written three posts? Ahh, maybe you did. Will you keep up on that pace? Do you want to? Maybe you didn’t. What do you think you’re blogging pace will be? Here are some things to consider. 1. Dont assume that blogging every day…
Read MoreWrite Now!
Today is the day – let’s begin your blog. Sign into your account. Do this by going to the website (I would go to www.debworks.com) and then sign in. Then click on New Post. It will open up a page where you’ll write. Be sure to give your post a great title. We will…
Read MoreDue Diligence and The List
I know I said we’d write a blog post today. I was playing with my 4 year old great nephew tonight. We were playing Tent. He said we have to make a list in order to play right. I wrote, he dictated. Blanket – check. chairs – check. kids (stuffed animals) – check.…
Read MoreMake A Blog
Have you decided on a name for your blog? Go to www.godaddy.com and do a domain name search. You can pay for a domain name – it’s about $9.99. Don’t order anything else with it – you only want the name. .com extensions are still the most popular and I recommend you stick with…
Read MoreBlog and Branding
Are you thinking about writing a blog? Think hard about what your personal brand is first. Chris Brogan says, “The first secret trick about personal branding is that first, you have to be known for something.” You may work for a company and want to write about that. You may have a great personal life…
Read MoreTwitter Day Two – Tweetdeck
Yesterday you got started on twitter. Today we’re going to explore twitter just a little further and try a few fun tools. I noticed I gave you all men to follow – so let’s add some women today. http://www.twitter.com/shawnacoronado The Naked Gardener (no she’s not naked, but she is a great read!) http://www.twitter.com/JennFowler…
Read MoreTwitter for a beginner
What is twitter? It’s an online application that connects you to other people. You talk (type) comments that are only 140 characters long. Businesses, news stations, small business people, and just everyday folk are on twitter – over 6 million at last count. Go to www.twitter.com and get started by clicking on join. Fill out…
Read MoreAbout Me Update
On December 2 I talked about my part in the social media — my About Page. Three months can be a long time. Things have changed. I’m more focused. In order for me to talk about my 30 day plan, I need to talk about who I am and why I do…
Read MoreDes Moines Register: Cavan Reagan Reichmann
Cavan Reagan Reichman is the Des Moines Register’s digital editor/social media. Cavan found me and added this blog to their blogger widget on the Business site of www.desmoinesregister.com It is my honor to interview Cavan. Here’s a funny thing — Cavan recommends that bloggers create their posts in readable sections. Usually that means – short.…
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