Christmas is the PERFECT Time to Shop Where You Live

If you’re a small business, you’re neck deep in Christmas. It’s only 23 days until Christmas.  We all know how fast time goes, and even faster as you get older. Do you buy gifts for your employees?  Many do.  Many give out cash.  Why not purchase Chamber bucks instead of giving out cash?  Ours can…

Read More

What is Showrooming?

You see something on tv, or online.  You go to your local store to actually look at the item.  Then you go online, often on your phone while you’re in the store, to find it somewhere else cheaper.  That is showrooming. We live in a small town.  Small towns need local jobs, sales tax revenue,…

Read More

Beaujolais Nouveau with Friends

Christine, Cruzanne, Lynn and I used to celebrate Beaujolais Nouveau Day on the third Thursday in November with the new wine from the Beaujolais region from France, crepes and a long and happy meal together.  I think it’s where I started to think that everyone’s birthday was in November.  It was such a fun evening…

Read More

SaveYour.Town – Toolkit Next!

The registration is open for the Toolkit!  Okay, so it is a toolkit with lots of tools on how to host a Tour of Empty Buildings.  But you don’t need saws, hammers and drills.  You simply need empty buildings in your town that need to be filled, a desire to fill them and the willingness…

Read More

What Makes a Good Facebook Post

Brevity This is not the place to write six paragraphs on one post.  We don’t need to know how smart you are.  We need to know the what of it all – what it is, what it means for me, what do you want me to do. Pictures If you can tell me in a…

Read More

Iowa is Getting Younger

According to the US Census, in contrast to most states, five experienced a decline in median age between July 1, 2013, and July 1, 2014: North Dakota, Hawaii, Montana,Wyoming and Iowa. Millennials, or America’s youth born between 1982 and 2000, now number 83.1 million and represent more than one quarter of the nation’s population. Their size…

Read More

What’s in store for retail?

McKenzie reports that by 2020 1/3 of the worlds markets will be emerging. Retail stores will need to be leaner, denser and more in touch with their digital channels.  When it’s so easy to shop online, it’s obviously affected the brick and mortar stores.  Did you know 44% of those surveyed actually do product research…

Read More

Mini Course: Pop ups

Becky McCray, cattle rancher, liquor store owner and primary at www.smallbizsurvival.com, and I have partnered to bring you a mini course on popups – how to plan one, make it successful and have some fun while doing it. We are the proud owners of www.saveyour.town and our first course is a mini one.  One of…

Read More