retail
Get Them Off The Highway
Duane asked this question on a recent webinar: I am a county commissioner and also serve on the board of directors at [my town]. We have tried desperately to get visitors to make the left turn into [our county] instead of the right turn to return to the interstate. We need marketing ideas to promote my town…
Read MoreBuy? Rent? What one family did with a small business in Pittsburg, Kansas
On a Kansas State University/Extension webinar I did about my book, Pam Thompson shared about their small business in SE Kansas. Arggghh old buildings My husband, Don, and I have been in business for over 10 years now. Last August, we were scouting around for a place to move his business to a better location.…
Read MoreTurn your crafters into entrepreneurs and a new choice for shopping during the holidays
I’m writing a workbook. About ways to save your small town. Here’s one chapter from the book. Crafters can be your new entrepreneurs You can boost creativity while building community with co-crafting events such as “crafternoons,” hacker or maker days. These are events where crafters/makers/or hackers gather together and do their thing. Sometimes they are…
Read MoreDo we rebuild?
In July of 2022 Letcher County, Kentucky had a 100 year flood, that left many businesses having to decide if they should rebuild or not. The devastation was beyond believe. The IGA Grocery store in the small town of Isom was one of the many businesses affected. On a visit to the county one year…
Read MoreDoes your town stay open late?
What if you told the story that your town is one that stays open late? You’d probably be telling the truth, even though many of your downtown stores close at 5. Make a list of all the businesses that stay open late. Restaurants Convenience Store Gas Station Salons Gyms Pharmacies Big Boxes (ones still open…
Read MoreThe future of retail
McKenzie reports that by 2020 1/3 of the worlds markets will be emerging. Retail stores will need to be leaner, denser and more in touch with their digital channels. When it’s so easy to shop online, it’s obviously affected the brick and mortar stores. Did you know 44% of those surveyed actually do product…
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